McDonald’s Japan is strengthening its laws in a happy food after dealing with turmoil during Pokémon’s teamwork at the beginning of this summer. When Pokémon’s cards are being given in August, long lines of lovers and scalpers lead to controversy, eating waste, and retreight online prices.
Now, with the publication of its new Sanrio Happy series, MCDONALD’s is looking for a similar problem to prevent it. Since Friday, food comes with toys that contain the lovely letters of Sanrio are the same My music including Kuremias well as a Ninamoroll’s kind of PICTURE book and Tailor. The Sanrio is the Japan Entertainment Brand by forming lovely characters such as Hello Kitty. As happy food will put the most popular characters, it is expected to be wanted will be very loud.
To stop the abundance of retail, McDonald’s has gone strong rules. Customers should buy exciting foods in the store only, which means no simple orders, delivery systems, or drives-thru pickupps. Each group is limited in purchases until three happy foods at a time, and a lot of the same group transactions are not allowed. These restrictions are designed to keep the toys available to real followers, not merchants.
Translated from the McDonalds.co.jp
Lessons from Pokémon Happy Say Say Chaos in August
Back in August, the release of the Pokémon Happy SAM Release was repentant, and the customers who purchased food they did not want even to obtain restricted cards. Many foods only spilled, and scrack sold toys on steep markops. McDonald’s outside Japanese were left covered with exciting food experiences as the crowds urgent to hold the limited sets of installed Pokémon Credit Cards included.
In Japan, a fun meal cost about $ 3.50 (510 yen), including food, drink and toy. At that time, Pokémon cards from the sets are returned online up to $ 28 each. By issuing these new boundaries, McDonald’s hopes to protect families and the environment in the recent fiasco.
Why is this important for parents
For parents, this change is successful. Happy food toys are intended to bring happiness to children, not to pressure families or make them compete with online vendors. With a solid purchase limit, parents can feel more confident about finding the toys happy children without paying prices increased in rasculas sites.
It also sends an important message to children in righteousness. By establishing boundaries, McDonald’s Parents can use this as an opportunity to teach their children for the purpose of such as these as these and how everyone has the right opportunity.
Finally, these updates provide families with great peace of mind. Parents can take their children for treatment, knowing that this will happen about food enjoyment and may be a beautiful Sanrio toy, rather than competing with the rapid buck.
