ASB Capital Exceeds Usd 5.7 Billion Aum, Underscoring Rapid Growth of Regional Asset Management Sector
The region of the Gulf Counter Council (GCC) continues to show a strong investment climate and reveal individual institutions, and high-quality investors have used their portfolios to include Global markets, Technology, and other means. Among these changes is ASB’s capital, purpose-driven asset and Wealth Asserm Firm, which has grown its assets under management to reach USD 5.7 billion in its first year. By implementing global cooperation strategies and a strong multi-asset platform, ASB’s capital is redefining the way money is allocated in the region and connecting global markets with regional technology.
Building on the strong institutional foundations of AL Salam Bank and licensed by the Dubai Financial Services Authority (DFSA), ASB Capital began operating in the financial center of Dubai International Center (DIFC) in 2024, comprehensive asset management solutions that go beyond public markets, private markets, and investment.
Disposing of Bespoke Investment Solutions
As investment investors, Asb Capital Designs Bespoke Investment Funds and Wealth solutions that match the wishes of each unique client, identifying opportunities throughout the global network to drive meaningful, long-term growth. Built on a foundation of systematic agility, the Firm delivers innovative thinking offerings and robustness of balanced assets in a new balance of dynamic risk management.
A multi-asset approach to diversified futures
The ASB Capital Capital Investment Strategy is composed of a multi-asset framework that includes a full range of public market strategies, including global equity, mena equity, technical equity (such as Sukuk – with additional high-quality opportunities.
The firm’s investment division enhances this offering by advising on capital markets, mergers and acquisitions, and acquisitions, helping clients navigate strategic growth across multiple strategies.
Linking Global Markets With Strategic Partnerships
Focusing on its merger with AL Salam Bank, ASB capital builds on the group’s legacy of nearly two decades of serving clients in the region, emerging as a trusted wealth manager with a strong focus on transparency, accountability, and future-proof strategies.
One of the strengths of ASB Capital lies in its ability to form strategic partnerships with global asset managers to deliver global investment solutions that are relevant to investors. A free example is the firm’s collaboration with the sovereign wealth fund managers, a partnership designed to offer Shariyai’a investment products continuous access.
Federal Financial Management Partnership
The federal government’s fund managers bring decades of expertise in managing global equity strategies designed to meet growing demand across the region. In partnership with ASB Capital, this partnership combines the region’s deep understanding of global talent, offering investors access to a select portfolio of high-fidelity, global equity.
The partnership reflects a shared commitment to delivering sustainable investment products that meet the growing demand for ethically driven strategies focused on strong fundamentals and long-term growth.
Acting as a wealth nexus, ASB’s capital connects global markets with local technology, cultivating success by aligning dynamic investment strategies with the evolving goals of its clients. The partnership with the federal highway authorities demonstrates this approach and the region’s growing need for investment.
The ASB State Street Global Equity Fund, indexed to the Dow Jones Islamis World Index, typically holds 30-40 positions and is designed to deliver consistent performance within a guided, Sharia framework.
ASB Mena Equity Fund: Tap into regional growth
At the beginning of 2025, ASB capital launched the ASB Mena Equity fund, an advanced strategy developed in collaboration with Ampiwal capital partners. The fund aims for long-term capital growth by investing in listed equities in the MENA region, which aims to outperform the S & P Pan Arab composite Shariah Equities Index Equities Composite Shariah Equity Index.
“With Mena Equity Markets now valued at more than USD 3.5 trillion and growing, we are focused on creating mutually beneficial opportunities with strong fundamentals, management, and sustainable growth,” said Hichem Djouhri, chief executive officer at ASB Capital.
The fund finds a low-cost approach, actively managed, Amwal’s expertise working on Macroeconomic analysis and due diligence of the company, and has grown rapidly to USD 10 in the first three months of launch. The strategy focuses on fundamentally strong companies while maintaining balanced exposure across the financial, healthcare, industrials, and consumer sectors – reflecting renewed investor confidence.
ASB Global Technology Fund: Access to LED growth
ASB Capital Global’s ambitions are reflected in the ASB Global Technology Fund, developed in collaboration with BlueBox Asset Management, a specialist in global technology investments. The fund provides exposure to 25- 35 high-profile, technology-driven companies in both developed and emerging markets.
“Regional investors are increasingly seeking exposure to themes such as artificial intelligence, digital infrastructure, and advanced manufacturing,” explained Djouhri. “This fund gives them direct access to those contexts.”
The Fund’s investment approach is guided by BlueBox’s Contractual Contention Thesis, focusing on companies that are disrupting digital systems with traditional industries. William de Gale, lead portfolio manager and Blackrock Executive Director, brings over two decades of technology-focused strategic management experience.
Launched on 1 July 2025, the ASB Global Technology fund has already delivered strong double-digit returns, underscoring the success of its innovative approach.
“Our philosophy is based on identifying not only technology, but technology-driven businesses that create long-term value for stocks,” added Djouhri. “As digital transformation continues to permeate every industry, the topic of direct connectivity continues to open up opportunities for growth.”
Responding to a new era of investment
The growing complexity of the needs of investors in the region, from ethical investing and portfolio diversification to technology acquisition, is defining a new era of asset management. ASB Capital not only responds to these shifts but actively monitors them, providing a gateway to global markets while maintaining a strong regional base.
“This is not just a comeback. It’s about commitment, resilience, and keeping up with the new investment era,” concluded Djouhri.
As the investor base continues to evolve, ASB’s capital is firmly set aside for a global understanding of global opportunity, furthering the region’s role as a rising force in the world.
